Brand Designer, She/Her

niyatishrivastava.com

Work Experience

06/2025 - Present

Richmond, Virginia

Design Intern - The Martin Agency


Assisted in conceptualizing and executing brand design deliverables for clients including Hershey’s, Gold Bond, and Skimmer’s, maintaining alignment with brand voice and campaign goals.

Collaborated with senior designers and art directors to create assets across packaging, social, and experiential touchpoints.

Designed the brand identity for Art in Martin, an internal gallery space showcasing local artists, integrating the agency’s culture with a distinctive visual presence.

Participated in creative reviews, providing design iterations and refinements under tight timelines.

01/2025 - Present

Fremont, California

Freelance Designer


Led end-to-end design on freelance projects, managing teams and timelines to deliver thoughtful, on-brief work.

Collaborated with Founding Members to shape brand strategies and translate them into distinct visual systems.

Designed the brand and interface for Rove, a logistics app focused on smart, seamless movement.

Developed a luxury brand identity for Ekaraa, a lab-grown diamond venture, in collaboration with Sanz Serif Studio.

07/2023 - 11/2024

Mumbai, India

Brand Visualiser - ColourCraft Studio


Worked in a leadership position on several projects and coordinated activities of design-team members towards prompt delivery of work-products and maximum client satisfaction.

Worked directly with the Creative Director for developing Brand Strategies, and applying the same to their Visual System.

Gained experience in client-facing presentations and interactions with a wide range of brands across FMCG, Travel and Real Estate industries among others.

Advised on and executed design strategies for optimal market positioning.

05/2022 - 07/2022

Mumbai, India

Creative Intern - TBWA\ India


Collaborated on print and digital media projects by incorporating brand guidelines for leading brands, including Aditya Birla Group, TVS Motors, and Tic Tac.

Designed and executed in-store branding solutions for retail environments.

Supported the Planning & Strategy team in creating visually compelling and strategic pitch decks.

02/2022 - 04/2022

Bengaluru, India

Graphic Design Intern - Picaro


Curated social media posts for multiple restaurants across Bengaluru, ensuring consistent branding and audience engagement.

Designed menu cards and website banners for prominent establishments, including Jook Taproom and Ironhill Bengaluru.

05/2021 - 06/2021

Mumbai, India

Graphic Design Intern - Workship Communications


Curated engaging social media posts to enhance brand presence and audience interaction.

Developed print and digital brand extensions to optimize customer touchpoints and reinforce brand identity.

Education

2019 - 2023

Bengaluru, India

Srishti Institute of Art, Design & Technology

B.Des., Visual Communication & Strategic Branding

Software & tools